2009年9月15日星期二

Apple hires new general counsel

Bruce Sewell has worked at Intel since 1995--his most recent role as that company's legal chief and a senior vice president. At Intel, Sewell was responsible for managing corporate policies and hundreds of lawyers in more than 30 countries. Sewell will also serve as a senior vice president at Apple.
Sewell is replacing Daniel Cooperman, Apple's current legal head honcho, who is retiring at the end of September. Cooperman served as general counsel for the last two years after replacing Nancy Heinen, who was investigated by the SEC in connection with Apple's stock-option backdating scandal. (Heinen settled with the SEC last year, admitting no guilt.)
Apple stands to gain a lot from a new draft of rules that governs how companies recognize revenue from subscriptions, as Fortune noted. Though it still needs final approval from the Financial Accounting Standards Board, the change could mean that Apple will stop recognizing revenue for its highly successful iPhone over a two-year period, the length of a standard wireless contract, and instead recognize it as soon as a phone is sold.
As Apple showed for the first time in October last year, as successful as the company had been with sales of the iPhone, the current accounting practice was obscuring the true wealth the device is actually generating for the company. For the most recent quarter, adherence to GAAP (generally accepted accounting principles) meant that Apple reported $8.34 billion in iPhone and Apple TV revenue (assume the iPhone is a large chunk of that number). In reality the company recorded $9.74 billion in revenue.

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